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Franchise Model by Masala Maarke

Franchise Owned & Company Managed

At Masala Maarke, we follow the FOCM (Franchise Owned Company Managed) model. This means you invest, and we operate — managing every aspect of the business from daily operations to staff, quality control, and maintenance.
Our goal is to give you a profitable restaurant experience with zero operational stress.

We are committed to establishing Masala Maarke as a leading casual-dining & modern Indian food brand across the country. With a focus on authentic flavors, innovative recipes, and consistent quality, we bring the true essence of Indian taste to every plate.

Backed by our strong culinary expertise and a dedication to serving exceptional food, we offer complete franchise support — from setup and training to marketing and operations — ensuring our franchise partners achieve sustainable growth and success in today’s competitive food industry.

‍ "Our vision is for you to sit back, relax, and watch as your restaurant operates smoothly on its own."

Stages of the Masala Maarke Restaurant Franchise

Stage 1 : Planning

  • Site identification and location study.
  • Concept planning, like cuisines to offer.
  • A market survey of existing restaurants in the city.
  • Architectural designing, which includes civil, HVAC, furniture, and Kitchen Planning includes MEP (mechanical, electrical, and Plumbing).
  • Adding ventilation and exhaust in the kitchen.
  • Purchasing Kitchen equipment, including crockery, cutlery, and utensils.
  • Hardware and software.
  • Finalizing all interior furniture, wall fixtures, ceiling design, and Mood Lighting.

Stage 2 : Pre-Operations

  • Vendor Management: As per product specifications and purchase contracts.
  • Staff Recruitment & Training: Trained chefs who are fully capable of making authentic Masala Maarke food will be hired for the ‘Tandoor’ section & ‘Indian Curry’ section.
  • Food Menu Planning and Pricing: Masala Maarke is known as the inventor of Tandoori cuisine and Dal Makhani. A proper menu with authentic Masala Maarke selections will be fabricated for the people to savour.
  • Beverages: A set bar menu with the latest mock-tails & cocktails with an industry-standard brewery.
  • Licensing: Managing formalities and liaisoning support for liquor and food licences.
  • Tie-ups: When you buy the Masala Maarke franchise, we will help you with tie-ups with delivery platforms.
  • Staff Training: with portioning of the platters
  • Food Trials: Organising food trials for limited guest
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Stage 3 : Post-Operation

  • Quality control
  • Inventory management
  • Daily supervision of raw materials
  • Staff attendance through BioMetric support
  • Handling customer complaints
  • Sales optimization
  • Marketing strategy and advertisement support
  • Increased efficiency of staff
  • High profitability
  • Controlling pilferages
  • Professional system using our own self-created DSA (Daily Systematic Report) where all operations are accessible on your phone
  • Daily staff meetings through Skype / Zoom to ensure minor teething issues to be resolved
  • Crockery and cutlery inventory management control
  • Creating a software which limits fake KOT & under billing
  • Monthly audits by our Chartered Accountant and team
  • Health and safety measures
  • Renewal of licenses every year
  • Loyalty programs, planning and implementations
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Franchise with Us

    Frequently Asked Questions

    How much profit can I earn with the Masala Maarke franchise?

    The Masala Maarke franchise’s potential for profit might differ based on a number of variables, including the location of the franchise, its operational efficiency, its marketing strategies, the level of local competition, and the dynamics of the Indian food industry. A detailed analysis of the particular franchise opportunity and the Indian food business is necessary in order to significantly succeed in the tandoori cuisine industry.

    Yes. Masala Maarke is designed as a high-potential, profitable business model. With our Franchise Owned Company Managed (FOCM) system, we handle day-to-day operations, staffing, supply, and quality control, ensuring smooth performance and strong returns. Our menu strategy, brand positioning, and efficient procurement system help maximize profitability and reduce operational risks.

    Investing in Masala Maarke means joining a brand built on authentic flavors, modern dining trends, and proven operational systems. You enjoy:

    • A well-established culinary brand identity
    • Zero-stress operations managed by our expert team
    • Strong return on investment
    • Consistent food quality & customer experience
    • Ready-to-implement business systems

    It’s a great opportunity for entrepreneurs looking for a reliable, organized, and growing food business without managing daily operations themselves.

    We provide complete end-to-end support, including:

    • Location selection & setup assistance
    • Restaurant design & branding guidance
    • Staff recruitment & training
    • Supply chain support & menu management
    • Marketing & promotional plans
    • Ongoing operational supervision
    • Regular quality audits & performance monitoring

    Our team handles operations so you enjoy stress-free ownership and steady growth.

    Applying is simple:

    • Submit your franchise inquiry form / contact our team
    • Discussion & evaluation of investment & location
    • Site visit & franchise approval
    • Signing of agreement & investment process
    • Restaurant setup, branding & staff onboarding
    • Training, soft launch & grand opening

    From setup to operations, we support you at every step to ensure smooth launch and long-term success.